Trusted by leading companies














For the first time we’re opening our classroom doors to the general public. Register and learn to apply the foundational elements of SCC in your own coaching.
Although we’re giving away our most valuable ideas about coaching and leadership, we’re not giving away certifications. In a world where anyone can call themselves a coach, there is enduring value in earned credentials – they create trust. While we encourage nearly every coach to get certified, we want you to have this wisdom regardless.
How people experience you is your leadership. We believe everyone deserves a leader who’s earned that experience, not just claimed it.
For more than 30 years we’ve been pioneering the coaching field and paving the way for those who came after us. Our coaching process is so powerful that we guarantee improvement for our clients. Now you can, too. Learn what took us decades to perfect.














as they share 18 modules of wisdom divided into 4 main topics:
Learn the core elements that make Stakeholder Centered Coaching® an exceptionally effective methodology. You’ll learn the guiding principles of SCC, our proprietary 5-step coaching approach, how to implement for impact.
Here you’ll learn how to identify the best clients. We’ll uncover 3 key beliefs sets of the type of leaders you’ll want to coach and introduce 5 specific cases where SCC will NOT work.
Once you understand the coaching process and the ideal client profile, you’ll learn the prerequisites for success and how to ensure a meaningful engagement. We’ll also introduce you to 7 Behavioral Coaching Skills every coach must master.
If that wasn’t enough, we’ll also be sharing pre-recorded coaching sessions, private Master Coach interviews, and a replay from one of our Certified Coach Mentorship Programs.
Don’t delay – this course is offered for a limited time and for a limited number of learners.
This course is facilitated by world-renowned coaches Chris Coffey and Dr. Frank Wagner.
Use what you learn – for free and forever. Take your learnings into your next client meeting.
“If there is just one coaching certification you are looking to do this year, this is the one!”
– Patricia Guerreiro, Portugal
One client remarked, “I’ve become more than a better leader – I’m now a better husband and father.”
– Emily Chipman, USA
“I am now able to determine if a client will be a dream or become a nightmare.”
– James Pereira, Malaysia
“Now my coaching is so impactful that seven recent stakeholders expressed interest in becoming a client.”
– Andreas Pratanos, Saudi Arabia
How people experience you is your leadership. We believe everyone deserves a leader who’s earned that experience, not just claimed it.
So why wait? Learn the foundations of the world’s most powerful coaching methodology, today.
Get our free intro course — sample lessons from each phase of the certification, plus what makes our methodology different.